Lisa King | Entrepreneur

Lisa King, accomplished NZ entrepreneur and moved by a compelling social mission, founded AF Drinks in 2020.

Lisa King is, objectively, awesome — and we’re only slightly biased because she’s also our founder. Hear us out. She was 2019’s MYOB Woman Entrepreneur of the Year and a 2019 New Zealander of the Year finalist.

In 2015, she founded New Zealand social enterprise Eat My Lunch with her friend and chef Michael Meredith, setting out on a mission to ensure no child goes to school hungry.

In 2020, she created AF Drinks, underpinned by a new social mission of its own.

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IS 0.5% TRUE AF?

"It's impossible to become intoxicated (or even to get close) no matter how many of these drinks or foods you consume. Your body simply processes the alcohol faster than the time it takes you to d...

LISA KING

"I was made to feel really socially awkward. That's where the idea for AF came from — not just a product, but a world where it's OK to make your own decisions and to do that with confidence."