The Drink You Drink When You’re Not Drinking.
It’s not just a drink; it’s an experience.
That subtle warmth you feel after your first sip? That’s Afterglow™—our signature ingredient that captures the essence of a cocktail’s magic, without a drop of alcohol.
Designed to elevate your moments, AF delivers all the taste, heat, and feels of your favorite drinks, while keeping you sharp AF and social AF
our best sellers
FREE AF TASTING PACK (6 pack) - Flavors May Vary
FREE AF TASTING PACK (6 pack) - Flavors May Vary
FREE AF VARIETY PACK (12 Pack)
AVAILABLE AT YOUR NEAREST
AFTERGLOW™
Our cocktails contain Afterglow™, a 100% natural botanical extract that mimics the pleasant warmth of drinking alcohol – without the alcohol.
OUR FOUNDER — LISA KING
"I was made to feel really socially awkward. That's where the idea for AF came from - not just a product, but a world where it's OK to make your own decisions and to do that with confidence."
FAQs
What is Afterglow™?
Afterglow is our secret sauce. It’s a natural heat extract that we have added to mimic the taste and sensation of alcohol. It produces a gentle warming in the back of the throat and chest very similar to the feeling you would get when drinking. It’s 100% natural and not considered an allergen.
Do your drinks contain any alcohol?
AF is a non alcoholic beverage, but like many beverages (eg. fruit juices, kombucha) is crafted from natural extracts and flavors, and may contain trace amounts of alcohol, but less than 0.5% alcohol-by-volume, as permitted by FDA guidelines.
Are your drinks safe to drink while pregnant or breastfeeding?
AF drinks were designed to be enjoyed by everyone. That said, check with your doctor if you have any questions or concerns about drinking AF while pregnant or breastfeeding.
Why does it taste like an alcoholic drink?
Because we're magicians in the kitchen, that's why. We use all-natural flavors to replicate the taste of alcohol without the addition of any actual alcohol. And let's not forget our secret weapon, Afterglow™, a natural botanical heat extract that produces a gentle warming sensation similar to the feeling of drinking alcohol.
FREE AF TASTING PACK (6 pack) - Flavors May Vary
We create non-alcoholic expressions of your favorite cocktails that are clean, beautifully refreshing, and enhanced with Afterglow™—our signature ingredient that delivers the warmth and magic of a cocktail without the alcohol.
Can’t decide which flavor to try first?
The Free AF Tasting Pack is here to help.
You’ll receive a random assortment of at least 4 of these fan-favorite flavors:
- Apero Spritz: Italian zest with bittersweet vibes.
- Cuba Libre: Classic cola with a twist of lime.
- Vodka Spritz: Light, sparkling, and subtly sweet.
- Cucumber G&T: Crisp, cool, and endlessly refreshing.
- Paloma: Grapefruit tang with a chili kick.
All Free AF cocktails feature Afterglow™— a 100% natural botanical extract that mimics the pleasant warmth of alcohol, giving you all the heat, tingle, and feels of a cocktail, without the booze.
